The Fresh Market Expands Presence in North Carolina with Opening of 18th Store in the State

Opening Festivities Include Giveaways, Sampling and Chances to Win The Fresh Market Gift Cards

Monday, November 10, 2014 — The Fresh Market, Inc. (NASDAQ: TFM) was founded with one simple goal in mind: to bring friends, family and neighbors high-quality products in a warm and friendly atmosphere with superior customer service.  On November 12, 2014, at 8:00 a.m., the specialty grocer invites you to celebrate the grand opening of its Charlotte store, the company’s 18th store in the state of North Carolina. 

WHO: With a focus on freshness and quality perishables, The Fresh Market is a true neighborhood market that has built its reputation as an extraordinary food destination store. With the opening of the Charlotte store, the specialty grocer now operates 165 stores in the Southeast, Midwest, Mid-Atlantic, Northeast and West Coast, with plans for continued expansion across the country.

WHAT: The Fresh Market – Charlotte Grand Opening

Grand opening festivities will begin at 8:00 with a “Cracking of the Parmesan,” a gourmet version of the traditional ribbon-cutting event. This will be followed by a day of opening activities which include a free sample-sized bag of coffee and a free reusable shopping bag to the first 1,000 customers, food sampling stations from 9 a.m. to 7 p.m., and chef demonstrations from 10 a.m. to 7 p.m.

Additionally, customers attending the grand opening can sign up for the store’s weekly “Fresh Ideas” e-mail and enter drawings for $100 The Fresh Market Gift Cards. Five drawings will be held for customers who register between Wednesday, November 12 and Sunday, November 16.

Chef demonstrations and sampling will continue through Saturday.

WHERE: The Fresh Market, 3024 Prosperity Church Road, Charlotte, N.C.

WHEN: Wednesday, November 12, 2014, 8:00 a.m. Opening